THE EVOLUTION OF PERFORMANCE MARKETING TRENDS AND INNOVATIONS

Server-Side Tracking vs. Pixel Tracking - Which is Better?A variety of shopping organizations are turning to server-side tracking as a way to improve their data collection processes. While it requires much more technical knowledge than routine GTM and might present added expenses, it can cause better precision and even more trusted information

Server-Side Monitoring vs. Pixel Monitoring - Which is Better?A number of e-commerce organizations are turning to server-side monitoring as a way to boost their information collection procedures. While it calls for extra technical knowledge than regular GTM and may introduce additional costs, it can lead to greater accuracy and more reputable dataP